Robust library of off-the-shelf ad products

Robust library of off-the-shelf ad products

No need to reinvent the wheel— we have an entire collection of unique ad products that can be added to your portfolio.

Unlimited possibilities for custom configuration

Unlimited possibilities for custom configuration

Any ad product, from a simple outstream video player to the most complex execution, can be productized in the Specless platform by our team.

Templatized workflow enabling form-based execution

Templatized workflow enabling form-based execution

Ad products in the platform are designed to streamline execution for production managers and account teams through a templatized build workflow.

Publisher sales integration through Live Media Kit

Publisher sales integration through Live Media Kit

Craft effective, tailored proposals easily using a sortable, data-equipped catalog of all the ad products in a publisher portfolio.

Unified measurement across all premium ad products

Unified measurement across all premium ad products

All metrics and dimensions are handled consistently across a portfolio enabling meaningful comparisons and data-driven decision making.

The Specless platform is both versatile and powerful. Access includes all these features and more.

Unique ‘thumbprints’ for each ad product

Each ad product generates beyond-the-click data like impression utilization, engagement, performance rate and more driving greater revenue enablement.

Powerful built-in asset optimization

All images and videos uploaded into the platform are automatically optimized, transcoded and pre-assigned for every possible delivery scenario.

Completely white-labeled external preview links

Generate and share preview links of ad executions on live pages in real time with a few easy clicks.

VAST, VPAID, YouTube and more

In addition to individual video assets any externally-hosted video can be used in an ad execution by simply copying and pasting the host location link.

Easily extend campaigns off-property or through a DSP

Tags generated in the Specless platform can easily be trafficked through third-party systems like DFP or DSPs.

Simple third-party tracking integration

Copy and paste all necessary third-party tracking links as part of the simple tag generation process and edit those details at any time.